It helps establish a culture of conformity. it's also a great way to hide the fact that generally intelligence decreases as you go up the corporate ladder. acronyms keep it short so that executives can remember what they're talking about.Why do Corporations make up acronyms for everything and then turn the acronym into a new word?
Acronyms are a natural progression of our complex, technologically rich and growing society. Our language couldn't create new words fast enough, so existing words combine to form lengthy descriptive phrases that are more easily remembered by combinations of their first letters.
If proper writing style and etiquette are followed, the first use of an acronym should be followed parenthetically by the expansion.
There seems to be a love/hate relationship with acronyms. While some people complain they are overused and confusing, others seem to enjoy learning and even making up clever new ones.
Either way Acronym Finder (www.acronymfinder.com) is the most useful site when it comes to acronyms and abbreviations. If they don't have it, suggest it and they'll add it, or research and find it.
Marketing - creates brand equity and a presence!
It's the drive to do everything more efficiently run amok!
By stringing acronyms together into pseudo-';sentences,'; corps believe that they've actually discovered a way to speak more efficiently!
No comments:
Post a Comment